Mahindra Unveils Thar Earth Edition: A Desert-Inspired SUV Marvel

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By DT News Desk

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Mahindra Thar Earth Edition: Mahindra, the renowned automotive manufacturer, has launched a captivating special edition of its iconic Thar SUV, aptly named the Thar Earth Edition. Priced between Rs 15.40 lakh and Rs 17.60 lakh (ex-showroom), this edition exudes a distinctive charm, drawing inspiration from the majestic Thar desert.

Mahindra Thar Earth Edition: Features, Price, and Specifications

Mahindra Thar Earth Edition: Design Inspired by Nature:

The Thar Earth Edition, based on the LX Hard Top 4X4 variant, boasts a unique ‘Desert Fury’ satin matte paint finish, adorned with decals reminiscent of sand dunes. Mahindra has meticulously crafted this edition, infusing a metallic treatment to the paint for a mesmerizing ‘sand sparkle’ effect.

Check Prices
Variants Prices
Thar Earth Edition Petrol MT Rs. 15.40 lakh
Thar Earth Edition Petrol AT Rs. 16.99 lakh
Thar Earth Edition Diesel MT Rs. 16.15 lakh
Thar Earth Edition Diesel AT Rs. 17.60 lakh

Distinctive Features:

Setting it apart from its counterparts, the Earth Edition sports body-colored accents on the grille, matte black badging, and silver-finished alloy wheels with body-colored inserts. Noteworthy additions include Earth Edition badging on the B pillars, enhancing its exclusivity and allure.

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Luxurious Interiors:

Step inside, and you’re greeted by a harmonious blend of black and beige hues, a departure from the standard all-black cabin. The seats, enveloped in beige and black leatherette, feature a captivating dune design motif on the headrests. The ‘Desert Fury’ color accents extend to the air-con vent surrounds, steering, and center console, offering a refined ambiance.

Personalized Touch:

Mahindra ensures a personalized experience for Thar Earth Edition owners, with each unit adorned with a numbered plaque on the dashboard, showcasing its uniqueness. Buyers can opt for custom armrests, floor mats, and a comfort kit, adding a touch of individuality to their driving experience.

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Power-packed Performance:

Under the hood, the Thar Earth Edition offers a choice between the robust 2.0-liter turbo-petrol and the efficient 2.2-liter diesel engines, both equipped with four-wheel drive as standard. The turbo-petrol engine delivers an impressive 150 bhp and 300 Nm of torque, while the diesel variant churns out 130 bhp and 300 Nm of torque, ensuring a thrilling and capable drive.

With the launch of the Thar Earth Edition, Mahindra continues to push the boundaries of innovation and style in the SUV segment. Combining rugged performance with elegant design elements inspired by nature, this special edition is poised to captivate adventure enthusiasts and automotive aficionados alike. Experience the allure of the desert with the Mahindra Thar Earth Edition.

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