Kia’s lineup, including the Seltos, Sonet, and Carens, has been highlighted for offering the lowest maintenance expenses in their respective segments, according to a recent analysis by Frost & Sullivan.
Key Findings
Frost & Sullivan’s Total Cost of Ownership Benchmark analysis unveils that Kia’s vehicles excel in maintaining affordable upkeep costs across both petrol and diesel variants. The Carens stands out with maintenance costs 21% and 26% lower than the segment average for petrol and diesel models, respectively. Meanwhile, the Seltos and Sonet also demonstrate impressive savings, with the Seltos boasting a 17% reduction in maintenance costs for its petrol variants, and the Sonet offering a 16% and 14% decrease for its petrol and diesel models, respectively.
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Industry Recognition
Mr. Hardeep Singh Brar, National Head Sales & Marketing at Kia India, expressed delight at Frost & Sullivan’s acknowledgment of Kia’s commitment to providing value-driven mobility solutions. He emphasized that choosing a Kia vehicle ensures not only immediate benefits but also long-term value and premium ownership experience.
Kia’s Commitment
These reports affirm Kia’s dedication to offering class-leading products equipped with cutting-edge technology, design, and quality. Kia’s focus on providing globally acclaimed aftersales services further solidifies its position as a preferred choice among customers seeking a balance of affordability and excellence in their automotive investment.
Kia India’s journey began in April 2017 with the signing of a memorandum of understanding (MOU) with the State Government of Andhra Pradesh to establish a manufacturing facility. Since then, Kia has emerged as a key player in the Indian automotive market, with a wide range of vehicles catering to diverse customer needs. Under its new brand identity, “Movement that Inspires,” Kia continues to push boundaries and inspire consumers to pursue more meaningful experiences.
With a robust production capacity, an extensive network of touchpoints, and a growing fleet of connected cars, Kia India remains committed to setting new benchmarks in the industry and delivering unparalleled value to its customers.
The recognition from Frost & Sullivan reaffirms Kia’s position as a frontrunner in the Indian automotive industry, offering unmatched value, reliability, and innovation across its product portfolio. As Kia continues to evolve and innovate, it remains dedicated to empowering customers with exceptional mobility solutions that inspire confidence and exceed expectations.
